Category Archive

Looking to build your massage business? Learn ways to simplify your marketing efforts, upselling techniques to help you maximize your income, and more from industry insiders, Dr. Jen Palmer and Pamela Heavner, LMT. Join us to discuss tips to simplify your marketing efforts, how to optimize retail sales, choosing your products, determining your costs, and more. Register Click here to …

It’s important to maintain a healthy balance of macronutrients in order to achieve optimal health. After all, the food we consume is more than just a source of energy, it also becomes a part of us; from the proteins that compose our muscle fibers and constantly-replenishing skin cells to the fats that make up the hydrophobic cell membranes that protect …

Most healthcare practitioners are aware of Vitamin D’s effects on calcium homeostasis and bone health, but the multitude of studies, which show that Vitamin D is effective at strengthening the immune system, have made it clear that Vitamin D has other important roles to play in the body. Vitamin D is able to regulate both the innate (general first-line defense) …

Imagine having a cold therapy machine that maintains a specific temperature throughout treatment and has capabilities to deliver heat and contrast. That machine is the Therm-X.   What is the Therm-X? The Therm-X, a Zenith Technical Innovations brand, uses innovative thermal control technology that delivers localized therapy to your patients. With Therm-X, you can select from Heat, Cold, or Contrast—boasting a …

In celebrating American Heart Month, I’m providing some educational information to help patients during this stressful time. Most practitioners know they’ll be more successful at helping patients meet their health goals if they’re able to motivate them to adopt healthy lifestyles—in this case a healthy heart.  Focus on Heart Health  During this heart awareness period, we have a great opportunity …

As TENS units become increasingly more popular for at-home use between office visits, offer patients an opportunity to learn more about these therapy devices and how they may help provide soothing relief. This ultimate guide post will walk patients through everything they need to know about TENS units, including what they are, how to use them, and how to find …

2020 was an unprecedented year—and one that affected how care is provided to patients. As we move into the new year, there are still many unknowns about what the future holds, which is why it’s imperative that you stay up to date with MIPS.  We have covered a variety of topics in our MIPS Tips series, including an introduction, HIPAA …

It is more important than ever before to ensure your practice is in front of patients. 2020 was an unprecedented year filled with a variety of challenges—many of which have continued into the new year. Some patients may have hesitation coming into your office for treatment, and some may want recovery products to continue their treatment at home. Whatever the …

As we continue to navigate the pandemic, finding ways to help patients maintain their scheduled visits is a constant challenge. From differing policies to general uneasiness and uncertainty, patients have to overcome a variety of impediments just to make it into your office. What are good methods to incentivize patients into returning and keeping scheduled appointments? Let’s look at a …

Introduction: What Is Seasonal Affective Disorder? Seasonal Affective Disorder (S.A.D.), also known as seasonal depression, is a variation of depression that begins and ends around the same time each year. SAD typically occurs during fall/winter months but less commonly occurs in the spring and summer. To be medically diagnosed, you must consistently experience depressive episodes around the same months for …